Golf Gear Newswire : Adams' New Women's Club Sets Feature Idea A70S Hybrids and Irons

PLANO, Texas -- Adams Golf has introduced a new line of integrated sets for women, highlighted by the award-winning technology of its Idea a7OS hybrids and irons.

The irons and other clubs in the Premium Set were created to enhance forgiveness for the female golfer.

The Idea a7OS 14-piece Premium Set combines the latest in club technology to give women everything they need to hit the course. This integrated set is specifically designed for women who want to express their taste in fashion on the course while playing the latest in club design.

"With our focused research and dedicated tooling, our commitment to developing clubs for women has never been stronger," said Adams Golf President and CEO Chip Brewer. "We are proud to be considered a leader in the women's golf equipment category."

The set is highlighted by Adams' state-of-the-art Idea a7OS hybrid irons (4-iron through sand wedge), and includes an aerodynamic driver, three low-profile fairway woods (3, 5, 7), a mallet-style putter and a fashion-forward cart bag in a choice of three different designs: Bronze, Mist and Pinwheel.

The aerodynamic shaping of the titanium driver creates less drag and airflow turbulence, resulting in faster clubhead speed and more distance off the tee. With classic low-profile shaping and cambered soles, the 3, 5 and 7 fairway woods are extremely easy-to-hit out of a variety of lies.

The Idea a7OS hybrid-iron grouping consists of 4-, 5- and 6-hybrids, 7- and 8-mid-hybrids and versatile scoring clubs in 9-iron through sand wedge. Featuring 44 grams of rear weighting to increase launch angle and distance, the 4-, 5- and 6-hybrids have rounded shaping with a slight draw-bias to enhance forgiveness for the female golfer.

With a four-way cambered sole and a weighting system optimized for a woman's swing, the 7- and 8-mid-hybrids maximize distance, gapping and launch conditions. Low and deep centers of gravity highlight the short irons (9-PW) that are both forgiving and versatile.

These scoring clubs feature an undercut weighting design for confidence-inspiring ball flights and superior playability. Every club in the set, including the mallet-style putter, is designed to match the color scheme of the individual bags as well.

The Idea a7OS 14-piece Premium Set for women carries a suggested retail price of $899.99 and features premium lightweight Grafalloy high-launch shafts and top-quality Winn grips. The sets are available in right-handed, left-handed and petite.

- PGA.com

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Adams' New Women's Club Sets Feature Idea A70S Hybrids and Irons

2010-04-05

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